the iPhone 17 series is officially launching next week. With multiple new models, upgraded specs, and exciting features, this year’s lineup is shaping up to be one of Apple’s most ambitious ever. Here’s a complete breakdown of everything you need to know about the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max ahead of the September 2025 Apple Event.
Photo by Majin Bu
Phone 17 Series Launch Date and Pre-Orders
Apple is set to unveil the iPhone 17 series in September 2025, with pre-orders expected to open shortly after the launch event. Shipping will begin later in the month, depending on your region.
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iPhone 17 Series Pricing Overview
Apple continues to diversify its lineup to cater to different audiences:
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iPhone 17 → Best for budget-conscious users who still want the latest chip.
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iPhone 17 Air → A sleek, thinner design with premium build quality at a mid-tier price.
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iPhone 17 Pro → Power-packed with Pro features for creators and professionals.
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iPhone 17 Pro Max → The ultimate iPhone experience with the biggest display and battery.
iPhone 17 Leaks and Features: What’s New in 2025
1，Design and Display Upgrades
This year’s lineup sees noticeable improvements in design and display technology:
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iPhone 17: 6.3" OLED, 120Hz refresh rate, aluminum + glass, 8.3mm thick.
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iPhone 17 Air: 6.6" OLED, 120Hz ProMotion, Always-On, titanium + glass, ultra-thin at 5.5mm.
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iPhone 17 Pro: 6.3" OLED, 120Hz ProMotion, Always-On, anti-reflective display, 8.7mm thick.
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iPhone 17 Pro Max: 6.9" OLED, 120Hz ProMotion, Always-On, anti-reflective display, 8.7mm thick.
2，Camera Improvements Across the Lineup
Apple continues to focus on imaging, making the iPhone 17 series an even more powerful photography tool:
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iPhone 17: 24MP front, 48MP Fusion + 12MP Ultra Wide, 2x zoom.
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iPhone 17 Air: 24MP front, 48MP Fusion, 2x zoom.
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iPhone 17 Pro: 24MP front, 48MP Fusion + Ultra Wide + Telephoto, 8x optical zoom.
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iPhone 17 Pro Max: 24MP front, 48MP Fusion + Ultra Wide + Telephoto, 8x optical zoom.
Pro models also unlock 8K video recording for professional-grade videography.
3，Performance and Battery Enhancements
The iPhone 17 series is powered by Apple’s next-gen A19 chip. The Pro and Pro Max versions feature the A19 Pro, delivering even better performance for multitasking, gaming, and professional apps.
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RAM: 8GB (iPhone 17), 12GB (Air, Pro, Pro Max).
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Battery:
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iPhone 17 → 3,600mAh
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iPhone 17 Air → 2,900mAh
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iPhone 17 Pro → 3,600mAh+ with vapor chamber cooling
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iPhone 17 Pro Max → ~5,000mAh with vapor chamber cooling
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What's more:
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iPhone 17 Air debuts the new Apple C1 modem for improved connectivity.
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Pro models may feature Thunderbolt-level speeds for professional workflows.
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Other Products at the Apple September 2025 Event
Beyond the iPhone 17 lineup, Apple is also expected to showcase:
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Apple Watch Series 11 with advanced health-tracking features.
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iPad Pro (M4) featuring a stunning OLED display.
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New AirPods with adaptive audio.
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Possible updates to the MacBook Pro lineup with M4 Pro/Max chips.
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Final Thoughts
The iPhone 17 Pro Max is shaping up to be Apple’s most powerful iPhone yet. With its massive display, advanced camera system, and A19 Pro chip, it’s designed for users who want the absolute best.
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