Apple’s next-generation iPhone 18 Pro is generating excitement as the successor to the iPhone 17 Pro series. Following the massive popularity of the Cosmic Orange in 17 Pro — known as “Hermès Orange” in China — the 18 Pro is rumored to introduce a Deep Red color, alongside significant performance and display upgrades.
iPhone 18 Pro Color Rumors: Deep Red Burgundy for 2026 Release
The rumored Deep Red color could become the flagship aesthetic for the iPhone 18 Pro. According to Mark Gurman from Bloomberg, Apple is testing this color internally.
The Deep Red is expected to be a rich, Burgundy-like hue, reminiscent of fine wine, evoking luxury and sophistication.
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iPhone 18 Pro Max: What We Know So Far
Alongside the iPhone 18 Pro, Apple is expected to launch the iPhone 18 Pro Max, the larger flagship model. Rumors indicate that it will share many of the same premium features as the Pro, including the Deep Red color option, A20 Pro chip built on TSMC’s 2nm process, and advanced photography capabilities like variable aperture cameras.
Early reports also suggest that the Pro Max may include a larger display with a smaller Dynamic Island and partial under-screen Face ID, providing an immersive viewing experience for gaming, video, and productivity. Like its Pro counterpart, the iPhone 18 Pro Max is generating significant anticipation among consumers looking for both luxury design and cutting-edge technology.
Release Date
Rumors suggest the iPhone 18 Pro will launch in September 2026, consistent with Apple’s traditional fall schedule. Pre-orders are likely to open shortly after the announcement, with retail availability following in late September.
Final Thought
The Deep Red iPhone 18 Pro, paired with a 2nm A20 Pro chip, variable aperture camera, and refined display innovations, could redefine Apple’s Pro lineup. Drawing inspiration from the “Hermès Orange” phenomenon, the luxurious Deep Red color might continue Apple’s strategy of merging cultural appeal, premium design, and cutting-edge technology. While all details remain unconfirmed, early leaks position the iPhone 18 Pro as one of the most anticipated smartphones of 2026.
