Apple is preparing to unveil its most ambitious iPhone lineup yet — the iPhone 17 series. With the official launch event just around the corner, leaks and rumors have already given us a detailed look at what to expect from the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max.
In this article, we’ll break down everything you need to know about the upcoming iPhone 17 lineup — including the latest price estimates, confirmed release date, and the top 10 leaked features.
iPhone 17 Series Price: How Much Will You Pay in 2025?
While Apple has not officially announced pricing, multiple reports provide reliable estimates:
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iPhone 17 – Starting at $799
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iPhone 17 Air – Around $899–$1,099
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iPhone 17 Pro – Around $1,199
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iPhone 17 Pro Max – Around $1,199–$1,299
The iPhone 17 Pro is rumored to receive a $100 price increase due to upgraded base storage, while the iPhone 17 Pro Max is expected to remain stable at last year’s price point.
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iPhone 17 — 10 New Features Leaked
1. iPhone 17 Air – Thinnest iPhone Ever
At just 5.5 mm, the iPhone 17 Air is Apple’s slimmest smartphone yet, crafted from a titanium-aluminum alloy frame for strength without bulk.
2, iPhone 17 Series Camera Specs
| Model | Front Camera | Rear Camera Setup | Special Features |
|---|---|---|---|
| iPhone 17 | 24 MP | Dual 48 MP (Wide + Ultra-Wide) | Improved low-light performance |
| iPhone 17 Air | 24 MP | Dual 48 MP (Wide + Ultra-Wide) | Slim design with advanced imaging |
| iPhone 17 Pro | 24 MP | Triple 48 MP (Wide + Ultra-Wide + Telephoto) | 5× optical zoom |
| iPhone 17 Pro Max | 24 MP | Triple 48 MP (Wide + Ultra-Wide + Telephoto) | Up to 8× optical zoom, Pro-level stabilization |
3. Redesigned Pro Models
The iPhone 17 Pro and Pro Max adopt a new aluminum-alloy design, housing a 48 MP triple-camera system and powered by the A19 Pro chip.
4，iPhone 17 Series Chipset Comparison
Standard models use the A19 Bionic, while Pro models get the A19 Pro built on Apple’s advanced 3 nm process. Most models feature 12 GB of RAM, enabling smooth Apple Intelligence (AI) integration.
| Model | Chipset | Performance Highlights |
|---|---|---|
| iPhone 17 | A19 Bionic | Faster CPU & GPU, improved efficiency |
| iPhone 17 Air | A19 Bionic | Same as iPhone 17, slim design focus |
| iPhone 17 Pro | A19 Pro | Higher clock speed, better multitasking |
| iPhone 17 Pro Max | A19 Pro | Best performance, optimized for gaming & Pro apps |
5. Advanced Cooling System
Pro models May introduce a vapor chamber cooling system, significantly improving thermal performance during gaming and multitasking.
This design not only ensures high-performance output over extended periods of time, but also significantly reduces heat generation, making high-intensity gaming and AI model calculations more stable and improving heat dissipation.
Photo by Majin Bu
6. 120 Hz LTPO OLED Displays
For the first time, even non-Pro models feature ProMotion 120 Hz displays with LTPO OLED panels.
iPhone 17 Series Display Comparison
| Model | Display Size | Panel Type | Refresh Rate |
|---|---|---|---|
| iPhone 17 | 6.3” | LTPO OLED | 120 Hz |
| iPhone 17 Air | 6.6” | LTPO OLED | 120 Hz |
| iPhone 17 Pro | 6.3” | LTPO OLED | 120 Hz |
| iPhone 17 Pro Max | 6.9” | LTPO OLED | 120 Hz |
7. Larger Metal Battery in Pro Max
The iPhone 17 Pro Max features a metal battery exceeding 5,000 mAh, promising 25–30% longer battery life compared to the iPhone 16 Pro Max.
iPhone 17 Series Battery Capacities
| Model | Battery Capacity |
|---|---|
| iPhone 17 | ~3,400 mAh |
| iPhone 17 Air | ~2,800–2,900 mAh |
| iPhone 17 Pro | ~4,800 mAh |
| iPhone 17 Pro Max |
~5,000 mAh |
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Shop Now8，eSIM-Only Design
The iPhone 17 Air is expected to eliminate the physical SIM card slot in some regions, continuing Apple’s transition to eSIM-only devices.
Key benefits:
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More space inside the phone – allows slimmer designs or extra features.
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Easier carrier switching – ideal for international travelers.
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Improved security – harder to remove or tamper with.
Consideration: Some regions may face limited eSIM support or regulatory delays, so adoption could vary globally.
9. AR Anti-Reflective Coating
The AR (Anti-Reflective) coating is applied to the display of iPhone 17 Pro models to reduce glare and reflections, especially under bright sunlight or strong indoor lighting.
Key advantages for users:
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Better Outdoor Visibility – Text, images, and videos remain crisp and clear even in direct sunlight, making the phone easier to use outdoors.
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Improved Viewing Comfort – Less eye strain when reading or browsing, thanks to reduced reflections.
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Enhanced Screen Durability – AR coatings often include additional hardening layers, which can make the screen more resistant to scratches and smudges.
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More Accurate Colors – By minimizing reflective glare, the display can show colors closer to their true appearance, ideal for photography and media consumption.
10. New Colors & Finishes
Apple is introducing fresh colors and finishes across the iPhone 17 lineup, including bold tones for Pro models and soft pastels for standard versions.
Photo by APPLE Hub
- Inspired by Mac Pro
- CNC Aluminum Case
- Integrated SSD Slot
- Advanced Cooling Design
- Seamless One-Piece Body
- Enhanced Power Button
- Inspired by Mac Pro
- CNC Aluminum Case
- Seamless One-Piece Body
- Enhanced Heat Dissipation
iPhone 17 Release Date: When Can You Pre-Order and Buy?
Apple has officially confirmed its special launch event for September 9, 2025, at 10:00 a.m. PT. Following Apple’s traditional rollout schedule:
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Event date: September 9, 2025
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Pre-orders open: September 12, 2025
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In-store availability & deliveries: September 19, 2025
Final Thoughts
The iPhone 17 lineup is shaping up to be one of Apple’s most exciting releases in years. With the ultra-thin iPhone 17 Air, powerful iPhone 17 Pro Max, and sweeping upgrades across the entire range, Apple is clearly aiming to redefine both design and performance in 2025.
If you’re considering an upgrade, keep your eyes on September 9, 2025 — the official launch event that will set the stage for Apple’s next-generation smartphones.
