Apple has officially introduced the iPhone 18 Pro, iPhone 18 Pro Max, and iPhone Duo. The Pro models bring the A20 Pro chip, an all-new 48MP variable-aperture main camera, and up to 8x optical-quality zoom. iPhone Duo is Apple’s first foldable iPhone, with a 7.6-inch inner display, a 5.4-inch outer display, and MagSafe support. The regular iPhone 18 has not been announced in this launch wave.
Quick Answer
Pre-order for iPhone 18 Pro and iPhone 18 Pro Max begins at 5:00 a.m. PT on September 12. The Pro range starts at $1,199 in the U.S. iPhone Duo starts at $1,999, opens for pre-order at 5:00 a.m. PT on October 16, and becomes available October 23.
Choose iPhone 18 Pro or Pro Max for Apple’s strongest traditional camera flagship. Choose iPhone Duo if a foldable 7.6-inch workspace, flexible viewing angles, and multitasking matter more than a telephoto camera.

What changed in this update
- Replaced rumor-based launch scenarios with Apple’s official iPhone 18 Pro and iPhone Duo details.
- Confirmed iPhone Duo as Apple’s first foldable iPhone—not an “Ultra” or “iPhone Fold” placeholder name.
- Added confirmed price, pre-order, display, camera, battery, charging, and eSIM information.
- Kept the regular iPhone 18 separate: Apple has not announced it in this launch wave.
Quick Navigation
iPhone 18 Lineup: What Apple Has Officially Announced
The iPhone 18 launch is now a confirmed premium-first release. Apple has announced the iPhone 18 Pro, iPhone 18 Pro Max, and iPhone Duo. These are three distinct buying paths, rather than one standard iPhone lineup with different screen sizes.
The standard iPhone 18 is not part of this announcement. That distinction matters for buyers searching for a lower-priced, traditional iPhone: do not assume a regular iPhone 18 has the same availability as the Pro or Duo models.

iPhone 18 Pro and iPhone Duo Release Dates
Apple has published separate order windows for its traditional Pro flagships and its first foldable model.
This is no longer a rumor-based staggered-launch theory. It is an official split between the iPhone 18 Pro family and iPhone Duo. Check Apple’s local store page before ordering, since prices, carrier offers, and delivery windows vary by country.

iPhone 18 Pro and iPhone 18 Pro Max: The Traditional Flagship Choice
iPhone 18 Pro and iPhone 18 Pro Max are Apple’s most complete conventional iPhones. Both use the A20 Pro chip with a 6-core CPU, 7-core GPU with Neural Accelerators, Dual 16-core Neural Engine, and hardware-accelerated ray tracing.
The Pro camera system is the key upgrade. Apple has added a 48MP Fusion Main camera with variable aperture, alongside 48MP Fusion Ultra Wide and 48MP Fusion Telephoto cameras. The range supports 0.5x, 1x, 2x, 4x, and 8x optical-quality zoom options.
For video and self-shooting, the Pro family adds Dolby Vision up to 4K at 120 fps, Smart focus tracking, improved low-light video, and an 18MP Center Stage front camera. Apple rates the Pro family for up to 45 hours of video playback.
Choose the 6.3-inch iPhone 18 Pro if you want the Pro system in a more manageable size. Choose the 6.9-inch iPhone 18 Pro Max if you value the largest traditional display and longest battery rating. Both are available in Black, Burgundy, Glacier, and Silver.
For a focused comparison, read our iPhone 18 Pro vs iPhone 18 Pro Max comparison, or see the full iPhone 18 Pro Max price and specs guide.


iPhone Duo: Apple’s First Foldable iPhone Is Official
iPhone Duo is the official name of Apple’s first foldable iPhone. It is not an iPhone Ultra or an “iPhone Fold” rumor any longer. The name is important for search and shopping: use iPhone Duo as the primary term, while “Apple foldable iPhone” remains a helpful descriptive phrase.
The phone opens to a 7.6-inch Super Retina XDR folding display with nano-texture, ProMotion, Always-On display, and Dynamic Island. Its 5.4-inch outer display handles quick everyday use when the phone is closed. Both displays offer up to 3000 nits peak brightness and ProMotion up to 120Hz.
Apple uses a Grade 5 titanium frame and hinge cover, Ceramic Shield on the front and back, a scratch-resistant inner-display coating, and IP68 water and dust resistance. It is also eSIM-only worldwide and uses Touch ID integrated into the side button.
The Duo shares A20 Pro performance with the iPhone 18 Pro family, but it makes different trade-offs. Its 48MP Dual Fusion camera system offers 0.5x, 1x, and 2x optical-quality zoom rather than the Pro family’s telephoto reach. In exchange, it enables Duo Preview, Smart Take, Kid Cue, Duo FaceTime, hands-free calls, and side-by-side apps.
For buyers who want the most camera flexibility, a conventional iPhone 18 Pro Max remains the clearer choice. For people who will genuinely use a larger canvas for two apps, viewing, video calls, or flexible desk positions, iPhone Duo is the new option Apple has not previously offered.
Read our iPhone Duo, iPhone Ultra, and iPhone Fold name guide before buying a case or screen protector.

iPhone Duo vs iPhone 18 Pro Max: Which One Should You Buy?
Buy iPhone 18 Pro or Pro Max when you want the familiar iPhone shape, the most versatile camera system, 8x optical-quality zoom, and a simpler case-and-accessory buying decision from day one.
Buy iPhone Duo when you will use the foldable form factor—not just admire it. Its 7.6-inch inner display, side-by-side apps, flexible angles, and two-display camera tools are its reason to exist. It is also the more expensive choice, starting $800 above the iPhone 18 Pro.
For iPhone Duo accessories, wait for products explicitly labelled for iPhone Duo. A foldable needs precise outer-display, camera, hinge, and fold-clearance design; a generic “iPhone 18” case is not a safe substitute. MagSafe charging is officially supported, but verify the accessory’s alignment and charging guidance before purchase.
Related iPhone 18 Guides and Accessories
- iPhone 18 Pro Max vs iPhone 17 Pro Max: Camera and Upgrade Guide
- ZEERA iPhone 18 Pro Max Cases: MagSafe Protective Cases
- Best MagSafe Chargers for iPhone 18 Pro Max
iPhone 18 and iPhone Duo FAQ
Is iPhone Duo Apple’s official foldable iPhone name?
Yes. Apple has introduced iPhone Duo as its first foldable iPhone. “iPhone Ultra” and “iPhone Fold” describe earlier rumor-era search terms, not the official product name.
When can I pre-order iPhone 18 Pro?
Apple says iPhone 18 Pro and iPhone 18 Pro Max pre-order begins at 5:00 a.m. PT on September 12. The U.S. Pro range starts at $1,199.
When is iPhone Duo released?
iPhone Duo pre-order begins October 16 at 5:00 a.m. PT. Apple lists availability beginning October 23, 2026.
Does iPhone Duo support MagSafe?
Yes. Apple confirms MagSafe wireless charging support for iPhone Duo. Use accessories designed with suitable magnetic alignment and follow their charging instructions.
Is iPhone Duo better than iPhone 18 Pro Max for cameras?
Not for every photographer. iPhone Duo has a 48MP Dual Fusion system with up to 2x optical-quality zoom. iPhone 18 Pro and Pro Max add a 48MP telephoto camera and reach up to 8x optical-quality zoom.
Has Apple announced the regular iPhone 18?
No. This release covers iPhone 18 Pro, iPhone 18 Pro Max, and iPhone Duo. Do not treat the regular iPhone 18 as available until Apple announces it separately.








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